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Jacadi revolutionizes its e-commerce strategy: +43% conversions with First-id!
6 March 2025
As the disappearance of third-party cookies reshapes the digital marketing landscape, advertisers must rethink their retargeting strategies. Jacadi, a premium…
🇧🇪 IPM Advertising Adopts First-ID!
3 February 2025
IPM Advertising Adopts First-ID: A Revolution in Advertising Identification in Belgium In a rapidly evolving digital landscape, where the end…
First-id at PMAddressability25: Towards a Borderless Advertising Ecosystem
30 January 2025
On January 30, David Folgueira, CEO & co-founder of First-id, and Javier Plana, First-id’s collaborator in Spain, spoke at the…
First-id rewarded at the ⭐ Ratecard Stars 2024 ⭐
18 November 2024
On November 14, 2024 the 4th edition of the ⭐ Ratecard Stars 2024 ⭐ was held at the orangerie d'Auteuil…
Equativ strengthens its cookieless solutions by integrating First-id into its curation platform
13 November 2024
Equativ, leading independent digital advertising platform, has signed an exclusive partnership with First-id, the leading first-party identification solution. This development…
Agency 79 x ID Fusion of ADFORM (42 IDS including First ID)
12 November 2024
42 Identifiers, including First-id, constitute the heart of ADFORM's ID Fusion solution. ""This innovative system made it possible to generate…
FreeWheel Strengthens its Compatibility with Universal Identifiers, Including First-id
28 October 2024
FreeWheel, the global technology platform for the television advertising industry, announced the expansion of its compatibility with ID solution providers,…
Havas Media Network launches its closed programmatic marketplace: La French Touch
18 October 2024
Havas Media Network is launching La French Touch, a closed programmatic marketplace designed to meet the challenges of brand safety…
Weborama Integrates First-id into its Data Intelligence Platform
15 October 2024
By offering its customers the option of using First-id as the key to reconciling their first-party data, Weborama is confirming its strategy of interoperability…
DMEXCO 2024: Innovation, Applying AI and the Rise of Retail Media
25 September 2024
How companies can maximise the value of their own data DMEXCO 2024, themed 'Prompting the Future,' emphasised the importance of…
Antvoice: How to adapt your digital campaigns in the face of the decline of the third -party cookie?
22 September 2024
With the announced end of third -party cookies, the landscape of digital marketing is changing full.Advertisers and marketing specialists must…
Decentriq and First-id Redefine the Future of Data Collaboration for Brands and Publishers Publicis Media
16 September 2024
Decentriq, the European leader in secure data clean rooms, and First-id, an identification expert, announce a strategic partnership to democratize…